Editing

Tips on video editing techniques, transitions, and post-production effects.

Optimize Video Length for Platform

Optimize Video Length for Platform

Adjust the length of your video depending on where it's being published. Shorten for social media and extend for platforms like YouTube or your website.

For best results, research platform-specific best practices and use tools like Vidyard or Wistia for length optimization.

A/B Test Thumbnails and Titles

A/B Test Thumbnails and Titles

Experiment with different thumbnails and titles, then A/B test them to see which generates higher click-through rates and engagement.

For best results, use platforms like YouTube’s A/B testing feature or TubeBuddy to compare and analyze thumbnail and title performance.

Split-Screen for Comparisons

Split-Screen for Comparisons

Use split-screen visuals to compare before-and-after results or show two perspectives simultaneously.

For best results, use split-screen editing to show the impact of donations or simultaneous event coverage.

See tips from other categories

Architectural Detail Shots

Architectural Detail Shots

Focus on architectural details like textures and patterns to enhance visual storytelling.

For best results, use a macro lens or zoom to capture intricate details.

Estimate Early

Create a rough budget during pre-production to get a sense of your costs. Update as new needs arise, and keep track of expenses as your project evolves.

For best results, use Google Sheets or Airtable for tracking costs, and consider using industry-standard budgeting templates.

B-Roll Planning

Production Planning

B-Roll Planning

Plan B-roll shots that support your narrative and add visual context to your documentary.

For best results, create a shot list to capture the most relevant supplemental footage.